Menu Item discount
Do you need to promote a new menu item or have something lying on your shelves for too long? Try offering discounts on specific menu items in your restaurants. Make it more interesting by rotating your menu items every once in a while. Sprinkle it with some of your limited edition food creations and see if it clicks. The great thing about experimenting with your menu is you’re able to expand your market while keeping your customer base. If you need to free up your shelves, try doing some cross-selling where you pair them up with something cheap like a side of fries, can of pop, etc.